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e-instructs.com = increased revenue
Increase Up-Sell Opportunities
e-instructs.com helps increase revenue by providing unique up-sell opportunities. We call that “Smart Product” Selling: while the customer interacts with a product’s e-instruction, they are presented with available accessories, related products and services all within the e-instruct they are viewing. Using easy, “One-Click” ordering, the customer can quickly and efficiently order any of these items. Additionally, through the e-instructs Cybrary, manufacturers and retailers can take advantage of direct one-to-one marketing opportunities. Cybrary marketing offers customers special offers and opportunities that match their buying profiles and needs — this can be far more effective than any “shotgun marketing” approaches.
Example:
Person buys a barbeque grill and is offered the barbeque tools, the cover that goes along with the barbeque and a coupon for one dollar off of streaks and steak sauce for the family.
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